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JHSPH becomes JHBSPH, or does it?

When the Johns Hopkins School of Public Health got a bizzilian dollars from Micheal Bloomberg, it took on the moniker the Johns Hopkins Bloomberg School of Public Health (JHBSPH).  The uptake of the “B” has been slow–for instance email address are just @jhsph.edu.  Beyond the awkwardness of inserting the initial of a large donor after the initials of another large donor, I think some of the resistance has to do with the simultaneously adopted slogan “saving lives millions at a time.”  It was hard for scientists to warm up to a motto so objectively false.

I’d like to purpose a new slogan that clears all this up.  It’s honest and to the point:  The Johns Hopkins BLOOMBERG School of Public Health:  We’re Well Endowed.

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